0333 123 1240 info@pro2colgroup.com

Job Vacancy

Senior Marketing Executive
Apply Now

Job Vacancy

Senior Marketing Executive
Apply Now

Overview

JOB TITLE: Senior Marketing Executive

JOB TYPE: Permanent Contract, Full time

HOURS: 37.5 hours per week, Monday to Friday, 9:00am to 5:30pm

PAY: Up to £35,000 depending on experience 

BENEFITS: 25 days holiday increasing to 30 days with length of service. Enhanced company pension scheme. Enhanced maternity / paternity. Company sick pay. Gift vouchers to celebrate for employee birthdays and milestones. 1 day charity / community leave per year. Cycle to work scheme. Health cash plan. Hybrid working. Quarterly team events. Development opportunities e.g. vendor certifications and Certified File Transfer Professional (CFTP) qualification

LOCATION: The Saxon Centre, Devonshire Suite, Christchurch, BH23 1PZ

 Our offices are located in the centre of Christchurch, next to the high street shops, with Christchurch Quay a 10-minute walk away and only five minutes from the railway station

SUPERVISOR/MANAGER: Head of Marketing

Who are we looking for?

Business at Pro2col continues to grow, despite the current challenges of COVID-19. In fact, our secure file transfer and automation services are proving even more important to our customers at this difficult time. Due to this growth, we have identified the need for a Senior Marketing Executive to join our team.

 This role is perfect for somebody who is looking to progress their marketing career, take on new responsibilities and help shape the marketing output of a growing, successful and fun company. We’re after an experienced digital marketer, adept in B2B marketing, familiar with Hubspot and keen to learn and grow within their role. You’ll be a key member of the marketing team, working directly with the Head of Marketing to deliver exciting, engaging and lead generating campaigns.

MAIN DUTIES / RESPONSIBILITIES:

 

  • Implement and manage multi-channel campaigns utilising multiple touchpoints across email, digital, social media, PPC, advertising, events, webinars etc. to deliver qualified, converting leads.
  • Provide input into the yearly marketing plans and calendar planning, and assist in the delivery of timely, tested and effective campaigns following those plans.
  • Optimise and test customer journeys, reporting on outcomes, deliverables, adjustments, costs and ROI. Utilise Hubspot tools to deliver effective funnel campaigns linked to sales objectives and overall campaign themes. Leverage marketing automation, lead scoring and dynamic campaign delivery to refine and improve the delivery of MQLs to the sales team.
  • Work closely with the Head of Marketing to define campaign target audiences, objectives and to produce assets and activities required to drive engagement, demand and lead generation.
  • Help source and produce new campaign content / CTAs / deliverables. Help create engaging multimedia content such as videos, blogs, whitepapers and case studies.
  • Review, analyse and report on lead gen campaigns, working with Business Development and Account Management to assess the impact of outbound marketing on lead generation and conversion to business.
  • Support the Head of Marketing with the delivery of vendor marketing plans and campaigns and the establishment of ‘Always On’ vendor specific marketing drives.
  • Enable the delivery and amplification of thought leadership campaigns, ensuring that content, delivery channels and engagement audiences best suit the needs of the business and reflect our core values.
  • Leverage data insights and analytics to shape content, campaign and creative outputs, with a prove, learn and improve loop embedded in all decisions and deliverables.
  • Support the Head of Marketing in the creation and oversight of brand guidelines and advocate to ensure these are followed across the business.
  • Assist the Head of Marketing with the roll out of strategic marketing messages and personas e.g. the need for awareness, lead gen and nurture.
  • Ad hoc duties as required.

You will need

  • To be organised, tenacious and able to multi-task. Effective time management.
  • Excellent attention to detail.
  • Experienced user of analytics tools, CMS, CRM and ESP systems.
  • Able to manage customer segmentation and analyse campaign performance.
  • Strong written and verbal communication skills. Able to create engaging communications for customers and colleagues alike.
  • Customer focused.
  • Goal focused.
  • Works well with stakeholders across the business.
  • Analytical
  • Experience of CRM and Marketing Automation platforms, in particular HubSpot. Working knowledge of GDPR, data protection and privacy rules particularly with a focus on marketing requirements and liabilities.

Who we are

Pro2col Ltd, a small technology company founded in 2004, have grown into a world-leading consultancy, respected for our specialist expertise in secure managed file transfer, automation and system integration. The amount of data across the globe is growing day by day and simplifying data flows for our clients is at the heart of everything we do, with projects driven by information security, cloud migration and legacy system management.

 We are proud to say we are Gartner business partners, ISO 27001 and 9001 certified, a G-Cloud 12 Digital Marketplace supplier, and UK partners for the leading vendors in this technology. We have worked with over 800 businesses both nationally and internationally and support major brands and organisations such as Next, RNLI, TalkTalk, Virgin Money, Primark, Sports Direct and more.

 As we’ve grown, we’ve worked hard to preserve our community ethos and our motto, ‘Doing things right, doing the right thing’, which motivates us day-to-day. Our values are: curious, courageous, committed, and community

Apply now

If you want to be part of a successful team that cares greatly about developing our people, supporting our clients and giving back to our community, then we would love to hear from you. Please send your CV to katie.ianson@pro2colgroup.com .